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Making the Case to Lawmakers and the Public
How can station leaders best make the case to lawmakers and the public? Two members of Buffalo Toronto Public Media talk about their approach and share practical ideas.
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How stations can attract and keep election-year audiences
Wednesday, Sept. 25 2 p.m. EDT
Presidential election years are a wonderful opportunity for public radio stations to grow audience on all platforms. What can we do to encourage that, and how can we keep these audiences after the election ends?
Abby Goldstein, President and Executive Director of Public Media Content Collective and Scott Williams of Radio Research Consortium will share the latest trends, best practices, and thoughts on how to maximize your election bump.
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What the heck is going on with underwriting, and what can we do about it?
It’s a challenging time in public media underwriting, but there are still ways to win, according to Jim Taszarek, President of Market Enginuity.
In this webinar, Jim gives overview of what they are seeing across markets, the challenges they expect, and actions stations can take to offset the challenges – if we are willing to work a bit differently.
Guest: Jim Taszarek, President, Market Enginuity
Sponsored by Eastern Region Public Media and Market Enginuity
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Trends in public media membership and individual giving
Public media stations experienced mixed results last year in membership and individual giving. Experts from CDP share results of their new State of Fundraising report, and talk about what’s working to increase membership.
Guests: Michal Heiplik, President and CEO and Deb Ashmore, Strategic Analyst, Contributor Development Partnership
Sponsored by Eastern Regional Public Media and Contributor Development Partnership (CDP)
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So the Election Is Over...Now What?
This webinar on Mov. 11, 2024 discussed the impact of the election on stations and staff. We shared strategies for navigating through change. (no recording)
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A Reality Check on Ratings and What We Can Do About Them
Radio Research Consortium experts Lori Slingluff, Dave Sullivan and Scott Williams explain the post-pandemic ratings landscape, what’s caused an overall decline in listening, and how stations can respond.
Sponsored by Eastern Regional Public Media and Radio Research Consortium